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Your advert here!!! Technical Editors: |
Benefon and CT Motion to deliver solutions for high accuracy location-based services[February 6th 2001]
Benefon Oy and CT Motion have agreed to jointly market high-end solutions
for location-based services. According
to an agreement signed between the companies, CT Motion’s Cellebrity, an
advanced telco-grade application management platform enabling the immediate
deployment of mobile location services, will utilize positioning information
retrieved from Benefon’s wireless instruments like Benefon Track and Benefon
Esc!, enabled by the Mobile
Phone Telematics Protocol (MPTP) developed by Benefon, to facilitate a
variety of mobile location services. CT
Motion and Benefon have accomplished successful trials of such a system and are
now seeking to market the joint solution to mobile network operators around the
globe. The
combined solution enables the rapid deployment of extremely high-accuracy
location-based services without the need of a network change or upgrade.
High-accuracy location-based services allow mobile operators to offer
personalized B2B and B2C M-Commerce and information services, which previously
would not have been possible. Operators thus gain a sustainable competitive
advantage. They can build market share, increase customer loyalty and reduce
subscriber churn. The
types of services that can be introduced include personalized advertising and
M-coupons, Mobile Yellow Pages and travel related services. Safety and security
services, content and lifestyle information applications and CT Motion's Mobile
Workforce Management application, which enables the management of field workers
and mobile professionals, are also easily supported. |
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