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Editor/Publisher: Tony Dennis

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Last modified:
  16 Mar 2008
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BookBrain.co.uk now available over WAP

[March 16th 2000] With the launch of BookBrain for WAP, anyone will be able to check online book prices from wherever they are. If someone is in a high street bookshop considering buying a book, they can access BookBrain via their mobile phone to check if the shop's price is competitive with 11 online bookshops, including WH Smith, Amazon, Waterstones and AlphabetStreet. They will also be able to find out about alternative book titles, which may not be on the shelves in front of them.

As soon as online bookshops have their own WAP sites, it will also be possible to order from the bookshop with the best deal, all over a mobile phone. The BookBrain WAP service currently provides details of book availability, prices and shipping charges. From this it provides the total cost of  buying a book online.

Antony Moore, Founder of BookBrain said, "The Internet is already a very popular tool for people to research purchases on.  Now WAP and BookBrain gives people a mobile shopping companion." As the WAP standard evolves and more WAP phones are available, BookBrain will be able to offer more advanced features, like access to reviews of books. The WAP service can be accessed on exactly the same URL as the web service - http://www.bookbrain.co.uk

 

BookBrain.co.uk, developed by Activepage Ltd, is a UK based company dedicated to the UK book buyer. The following photographs are available in digital or print format:-

1. BookBrain's WAP service in action in a bookshop

2. Close up of WAP phone showing home page selection

3. Antony Moore, Founder of BookBrain.co.uk

www.BookBrain.co.uk